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"A sobriquet for me, the quintessential media professional. With a flair for writing, an eye for detail and a wish to be in the pantheon of greats someday" - Gaurav Shekdar
Started my career with Zee Cinema and learnt the ropes of the 30 second medium. Went onto launch Promo Campaigns of Satya, Dil Se, The Legend of Bhagat Singh, Chachi 420, Jungle, Ghulam, Mast, Urmila Festival, Cinema Classics etc.